Change the status of email addresses for a contact. This is useful if the email address was moved from one field to another and the status changed to Unmarketable due to the move.
The cycler is great for when you have multiple lead gen offers, but don't want to flood your contacts with multiple emails a day for separate lead gen opportunities.
Contact Creator will allow you to create new contacts based on information pulled from an original contact record. This feature is great for letting contacts register guests and themselves for events.