Though testimonials are said to be the ultimate sales pitch that you can get, case studies go even a step further. These seemingly technical write-ups about your previous projects provide first-hand impression and expectation for potential customers. The article discusses in depth on generating case studies and adding them to your WordPress site, with a lot of fine examples.

To read the full article, click on this link: http://premium.wpmudev.org/blog/case-studies/?mc_cid=5f219ebf2f&mc_eid=1325ccf02b