How to effectively use the SEO Yoast Plugin

2018-03-19T12:20:22+00:00 Tags: , , , |

The Yoast SEO plugin has inevitably revolutionized how we write online content for our blogs. For starters, it measures a myriad of metrics and aspects of the way that we write text. The plugin consists of two parts. The first one is the SEO section and the second one is readability. The great thing about [...]

3 Steps to Start using SEO on your Funeral Home Website

2018-03-13T13:39:13+00:00 Tags: , , , |

When someone uses a search engine to look for funeral homes or related services, the search engine will start running an algorithm that decides which websites match the terms used, according to similarity and relevance. This information is taken from text, alternative tags on photos, URLs, headers and other on-page elements on your website.   [...]

Strategies to improve SEO for Jewelry Stores

2018-02-26T12:34:59+00:00 Tags: , , , |

SEO is crucial to your website in order to attract customers and clientele, this is particularly important for Jewelry Stores. It doesn’t matter if your website has a physical location or is solely online-based, you need to make sure internet browsers can locate your website either way.   There are multiple strategies to build and [...]

Matt Cutts Video on the Impact WordPress has on SEO

2017-12-31T16:33:28+00:00 Tags: , , , , |

Matt Cutts (Google head of webspam) talks at WordCamp 2009 about how WordPress handles 90% of the technical aspect of SEO for you.  There is a great snippet at 3:30 that covers this information. If you are interested in SEO and how WordPress helps with your SEO efforts, this is a great video to watch [...]

Another Jewelry Industry Marketing Success Story

2018-03-12T01:26:37+00:00 Tags: , , , , , |

Well, we did it again! We have another jeweler website that has jumped by leaps and bounds right after launch with Jewelry Industry Marketing. Here is a website for a retail jeweler in Florida.  We created a new Google-optimized website for them.  We made it go live, and less than a week later they had [...]

Search Ranks in Google Skyrocket When New Jewelry Website Launched!

2017-12-26T02:34:28+00:00 Tags: , , , , , |

Lots of companies can talk about how their websites are optimized for Google search.  We show you the proof! We recently launched a new, Google-optimized website for one of our jewelry clients.  Prior to the launch, they only had 8 phrases that ranked in the top 100 in Google’s search results, and only 4 of [...]

Why I hate terror-inducing spam emails and the validator

2017-11-07T22:28:34+00:00 Tags: , , |

Everybody hates spam ... not the meat(?) but the crap emails that fill up your inbox. I particularly hate the spam emails about SEO and how your website is so horribly constructed that you will never be able to rank for anything (we're website developers, too, so it's a double-whammy).  I had a client email [...]

Comparison of How the ROI for SEO and Email Marketing Compare

2018-02-16T04:45:30+00:00 Tags: , , , , |

How does the ROI for SEO and email marketing compare?  Two common methods of marketing today are email marketing and SEO. They each have their distinct advantages in the world of marketing, and being successful at one or both of these techniques can help drastically improve your profits. Each of these methods are beneficial [...]