AdWords optimization consists of implementing changes in the structural and organizational features, as well as concrete details in your campaigns to improve metrics such as lower CPC (cost per click), increase CTR (Click Through Rate), improve the conversion rate, among others. Keywords in Adtext to improve [...]
Crafting the perfect AdWords ad for your funeral home can be hectic. That’s because you’ve got to ask yourself, how much info about your business can you fit in such a little space? For example, you’ve got only 25 characters to create a killer headline. What [...]
If you’ve been using AdWords for a while now, then you’ve probably seen that it’s one of the best ways to boost traffic to your site. But it all lies with one vital component; knowing the right way to manage your campaigns in order to achieve [...]
Reaching out to your potential customers through paid advertising might intimidate you, even more so if you’ve never done it before. In this article, we’ll split the pros and cons of both advertising platforms so you can make the most out of your marketing campaign. Paid [...]
With 2018 just a few days away, explore the updates anticipated for the New Year. Adding these tips to your list of business resolutions will help you get a head start on your upcoming marketing strategies. Accomplish more in less time. Smart Bidding has been added [...]
